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Page 13 - HAND EMBROIDERY ARTISAN_TT
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    Handicrafts & Carpets                                    Related Theory for Exercise 1.1.03
                Hand Embroidery Artisan - Introduction to Hand Embroidery

                Job prospects and objectives for hand embroidery (SOZNI)

                Objective: At the end of this lesson you shall be able to
                •  list key skills for hand embroidery.

                Hand  embroidery  can  be  used  in  many  ways,      Opportunities
                including: Making zipper pouches, hanging on the wall,   •  Specialized niche markets: Focus on high-quality,
                Stitching on pillowcases, and Stitching on dish towels.  intricate  designs  for  Pashmina  shawls  and  other
                Professional embroiderers are masters of detail,        luxury items, which can command premium prices.
                applying a range of traditional stitching techniques to   •  Collaboration  with  designers:  Partner  with
                produce intricate designs on clothing, accessories, and   fashion designers and boutiques to create unique,
                home decor items. Professional embroiderers combine     embroidered pieces.
                traditional sewing skills with current software programs
                to  design  and  construct  embellishments  on  an  item.   •  E-commerce  and online sales:  Utilize  online
                Embroiderers often are employed by large-scale clothing   platforms to reach a wider customer base and sell
                labels, retailers or design companies, or they may work   directly to consumers.
                independently as freelance artists.                   •  Training and skill development: Enroll in training
                Key skills                                              programs to learn new techniques, stay updated on
                                                                        trends, and improve business acumen.
                •  Sewing, both by hand and using a machine
                                                                      •  Artisan cooperatives: Joining or forming cooperatives
                •  Computer design (e.g., CAD, and Photoshop)
                                                                        can provide access to resources, marketing support,
                •  Attention to detail                                  and better pricing.
                •  The ability to work well with your hands           •  Preservation and promotion:  Contribute to the
                                                                        preservation of this traditional craft by teaching and
                •   Strong sense of creativity and design flair
                                                                        mentoring younger generations, ensuring the legacy
                •   Ability to work alone and as part of a team         of Sozni embroidery continues.
                •   Patience and the ability to remain calm under     •  Job work providers: Many businesses in Srinagar
                   pressure.                                            offer embroidery job work, indicating a demand for
                •   While designing bespoke pieces, explain the creative   skilled artisans.
                   ideas to customers.                                Challenges
                •   Having  customer  service  skills  while  dealing  with   •  Competition from machine embroidery: Machines
                   public.                                              can replicate intricate designs faster and cheaper,
                •   Being self-employed are must have good business     creating challenges for hand embroiderers.
                   skills to market goods & services, to deal with finances   •  Time-consuming nature: Sozni embroidery requires
                   to develop business.                                 significant  time  and  effort,  which  may  not  always
                Job prospectus: Job prospects for hand embroidery       translate to high income.
                sozni artists in Budgam, Kashmir, are promising, but   •  Limited access to markets: Finding the right buyers
                success often depends on factors like skill level, access   and establishing a strong market presence can be
                to markets, and the ability to adapt to changing trends.   challenging.
                While traditional sozni embroidery is time-consuming and
                may not offer high immediate income, opportunities exist   •  Fluctuating demand: Fashion trends and seasonal
                in specialized niches like high-end Pashmina shawls,    demand can affect the availability of work.
                bespoke designs, and collaborations  with designers.   •  Financial stability: The income from sozni embroidery
                Furthermore, learning and adapting to new technologies   may not be consistent, especially for those who rely
                and marketing strategies can significantly improve job   solely on it.
                prospects.

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